Royal Challengers Bangalore(RCB) recently released a music video dedicated to the team and fans. The video clip inspires RCB fans to ‘Never Give Up and Don’t Back Down’. The side follows the philosophy of #PLAYBOLD which pushes them to the limits on and off the field. RCB is celebrating the indomitable spirit and the togetherness of the team and also paying tribute to the ‘Never Give Up’ attitude of every member involved in the journey through this interesting music video. It has been directed and choreographed by Dhanashree Verma with music by Harsh Upadhyay.
The video clip features several RCB players
The video features top stars from the team including Virat Kohli, AB de Villiers, Devdutt Padikkal, Glenn Maxwell who were seen sporting the latest PUMA X RCB athleisure collection, while performing the Hustle signature dance step.
Speaking about the video Rajesh Menon, Vice President & Head, RCB said:
Never Give Up. Don’t Back Down. Keep Hustling!
Celebrating togetherness & the #PlayBold spirit of Royal Challengers Bangalore. Special thanks to all our players who give their 100% every time they wear the RCB colours.#WeAreChallengers #MusicVideo #RCBHookStepChallenge pic.twitter.com/Y8tfH3y8Qz
— Royal Challengers Bangalore (@RCBTweets) November 23, 2021
“The core thought behind the Play Bold philosophy is, you don’t know what’s on the other side unless you are willing to try to find that out by committing to it fully. #PLAYBOLD narrative is one that every member of the team believes in, and we wanted to celebrate that philosophy and mindset. This video is dedicated to every member in the team and the fans who have been part of this journey.”
While speaking about her experience of directing and choreographing the dance music video, Dhanashree Verma said, “It was so much fun working on this video with the RCB cricketers.”
The 2021 IPL edition was marred with the outbreak of COVID-19 pandemic and was suspended. The second phase of the cash-rich tournament took place in the United Arab Emirates.
RCB had finished the league stage at the third position with 18 points to their tally. They had clashed with Kolkata Knight Riders(KKR) in the Eliminator but they suffered a loss against the former champions to bow out of the tournament. The IPL Trophy was ultimately lifted by MS Dhoni-led Chennai Super Kings for a record fourth time.
Highlights:
- RCB released a music video for the fans to ‘Never Give Up and Don’t Back Down’
- Virat Kohli, AB de Villiers, Devdutt Padikkal, Glenn Maxwell were featured
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