BPCL Joins Forces with IOA as Principal Sponsor for Paris 2024 and Los Angeles 2028 Olympics

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IOA

Bharat Petroleum Corporation Limited (BPCL), a ‘Maharatna’ and Fortune Global 500 company, has proudly announced its partnership with the Indian Olympic Association (IOA) as the official Principal Partner for four years, spanning from the Paris Olympics in 2024 to the Los Angeles Olympics in 2028.

BPCL’s partnership with IOA

BPCL’s association with IOA signifies a shared commitment to nurturing sporting talent and cultivating role models for India. This partnership aims to support and uplift Indian athletes, many of whom hail from humble backgrounds and remote corners of the country.

As part of this collaboration, BPCL will launch a series of campaigns designed to inspire the nation, galvanize support for our athletes, and celebrate their relentless pursuit of excellence on the global stage. These initiatives reinforce BPCL’s dedication to fostering national pride and unity through sports.

G. Krishnakumar, C&MD of BPCL, emphasized their consistent support for over 200 sportspersons across various disciplines. BPCL’s backing provides confidence to athletes, acting as a springboard for their aspirations. The association with IOA allows them to be associated with champions who epitomize peak performance and intense passion, dazzling the world with breathtaking achievements.

Sukhmal Jain, Director (of Marketing), highlighted the sense of nationality that the Olympics fosters. This partnership not only supports the development of sports in India but also aims to create new sporting icons and superstars across various disciplines at the upcoming Paris Olympics.

IOA President P. T. Usha expressed gratitude to BPCL for believing in the potential of Indian athletes. This partnership signifies a joint vision to nurture sporting talent and create positive role models for the country.

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